Senior Executive Team

  • David Geoghegan
    David GeogheganChief Financial Officer
  David Geoghegan
Group Chief Financial Officer

David is a highly experienced and motivated finance and IT professional with over 10 years’ experience in United Hardware since being appointed Group Chief Financial Officer in September 2007. David is responsible for the effective financial management of the Group and also oversees the IT and administration functions of the company.


  • Emer O’Donnell
    Emer O’DonnellHead of Marketing
  Emer O Donnell
Head of Marketing

Emer is a highly accomplished, motivated and results orientated marketer with over 10 years’ experience in manufacturing and construction industries.
Experience in planning, managing and executing localised marketing campaigns.  Comfortable working in a fast-paced, highly pressurised, growth orientated work environment and possessing a proven ability to ensure that brand messages, standards and communications are implemented effectively.

Store Operations

  • Jason Doherty
    Jason DohertyHead of Store Operations
  Jason Doherty
Head of Store Operations

Jason Doherty joined United Hardware in January 2015 and brings over 25 years’ experience in the retail business having worked in a number of customer facing, operational, commercial and senior executive/director positions with some of Ireland’s best known retailers, franchises and independent buying groups.

Business Developement

  • John Fox
    John FoxHead of Business Development
  John Fox
Head Of Business Development

John Fox heads up our business development team alongside his team of store developers William Despard and Donal Bermingham. John Fox has extensive experience in store development with a demonstrated history of achieving high standards in store merchandising in the retail sector. John is skilled in store development, merchandising and store layout.

Warehouse & Logistics

  • Alan Bracken
    Alan BrackenHead of Warehouse & Logistics
  Alan Bracken
Head of Warehouse & Logistics

Alan Joined United Hardware in 2008 bringing with him over 30 years’ experience in warehouse management and warehouse operations. Alan is a highly accomplished and motivated individual and is best placed in a fast paced environment. Alan’s extensive experience in various sectors along with his team of 11 staff means that our 140,000 square foot warehouse runs efficiently and effectively.

United Hardware Regional Managers

Our Regional Manager Team forms a integral part of United Hardware’s Store Operations Division

  • David Clail
    David ClailRegional Manager
  David Clail
Regional Manager

David joined the United Hardware Operations Division as a Regional Manager in 2017. He brings a wealth of knowledge and experience having held senior roles with Merchants and Retailers across Ireland and the UK; most recently Homebase/Bunnings.
David’s expertise includes; Leadership, Developing People, Change Management, Retail Operations and Financial and Customer Insight Analysis.

  • Myles Conlon
    Myles ConlonRegional Manager
  Myles Conlon
Regional Manager

Myles joined the Store Operations Team of United Hardware in 2018 as a Regional manager. He brings with him over 20 years’ worth of front line & Operations Management experience in both national and international brands including Atlantic Homecare & Aldi Stores. Myles currently looks after our stores in the East, Northeast & Northwest of the country. Myles’ expertise includes areas as varied as Leadership, Conflict Management, & Retail Operations.

United Hardware Buyers

Our commercial buying team look after our supplier portfolio of over 600 suppliers. We have a dedicated senior buyer for every major hardware category.

  • Blane MacDonnell
    Blane MacDonnellSenior Buyer Heavy Hardware
  Blane MacDonnell
Senior Buyer Heavy Hardware
  • Sub Categories:


 Sheet Materials

 Boards & Plaster


 Roof Materials

    Elaine Fahy
    Senior Buyer Light Hardware
    • Sub Categories:

    Garden Furniture

    Garden Accessories

    Fireside Accessories

    Home Heating





     Electrical Domestic Appliances

     Pest Control

    • Aidan Ellis
      Aidan EllisSenior Buyer Heating & Plumbing
    Aidan Eliis
    Senior Buyer Heating & Plumbing
    • Sub Categories:

     Bathroom & Showers

    Sewer & Waste

    Heating & Plumbing


     Stoves & Cylinders



    Roof Windows